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Our Founder's Story

Years ago, I faced a dilemma—no matter where I looked, I couldn’t find clothes that were both sexy and comfortable. It always felt like a choice: either I looked incredible but felt restricted, or I felt at ease but lost that sense of allure. And beyond that, I didn’t want to follow fleeting trends dictated by fast fashion—I wanted something different.

So I set out to create my dream wardrobe. A collection of timeless designs crafted from ultra-soft, stretchy fabrics that moved with my body, hugged in all the right places, and made me feel effortlessly feminine. Clothing that wasn’t just beautiful, but felt like a second skin—fluid, sensual, and powerful.

After countless iterations, I’m proud to say we’ve perfected the balance of sexy, classy, and comfortable. These pieces have added so much magic to my life and the lives of women in our community. My deepest wish is that they do the same for you.

with love,
Hartwell

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Our Mission

To awaken and amplify divine feminine energy in women everywhere.

This is the life-giving, creative, and magnetic force the world needs more of. At Royal Codes, we exist to help women fully embody this energy—feeling effortlessly sexy, deeply comfortable, and unapologetically confident in their own skin.

Because when a woman feels at home in her body, she moves through the world with power, grace, and undeniable presence.

How We Do It

Royal Codes isn’t just a fashion brand—it’s a movement that helps women reclaim their feminine power through clothing that merges sensuality with comfort.

✨ Our pieces are designed to be an extension of a woman’s essence, adapting to her body and energy rather than forcing her to conform to rigid fashion ideals.

✨  We reject the idea that women must sacrifice comfort for beauty—or beauty for comfort.

✨ Our capsule wardrobe approach makes getting dressed effortless, so women can focus on living, creating, and expressing themselves fully.

✨ We are a rebellion against fast fashion’s irrelevance, offering pieces that are timeless, intuitive, and aligned with self-expression.

✨ Our pieces are designed to be an extension of a woman’s essence, adapting to her body and energy rather than forcing her to conform to rigid fashion ideals.

We reject the idea that women must sacrifice comfort for beauty—or beauty for comfort.

✨ Our capsule wardrobe approach makes getting dressed effortless, so women can focus on living, creating, and expressing themselves fully.

✨ We are a rebellion against fast fashion’s irrelevance, offering pieces that are timeless, intuitive, and aligned with self-expression.

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OUR VALUES

Always Do What’s Right

We operate with integrity in everything we do—from ethical sourcing to how we treat our team, customers, and community. Doing what’s right, even when it’s hard, is non-negotiable.

Collaboration Over Competition

The divine feminine thrives in connection, not comparison. We uplift and support each other, believing that when one woman rises, we all rise.

Sisterhood & Sacred Connection

Royal Codes is more than a brand—it’s a community of women who see, support, and celebrate one another. We foster deep connections—to self, to others, and to something greater than ourselves.

Kindness is Cool

We lead with compassion, generosity, and open hearts. Kindness is power, and it ripples out into everything we do—from customer interactions to how we create our products.

Rebellion Against Conformity

We reject fast fashion’s pressure to fit into a mold. Royal Codes is about breaking free from the rules and creating a wardrobe that aligns with how a woman truly feels inside.

Comfort is the Gateway to Pleasure

When a woman feels comfortable in her own skin, she is free to create, love, and lead. We create clothing that nurtures the body, allowing women to feel both sensual and at ease.

What Company’s Doing?

Our Community

10,000+

Customers

57+

Countries

2,700+

Positive Reviews

4.8/5

Average Rating

Meet the Team

We're a global team of creatives, working together across time zones to bring Royal Codes to life. From design to production to customer care, we’re united by a shared mission—to help you feel confident, comfortable, and effortlessly sexy.

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Hartwell Sawyer

Founder & Designer

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Ryan Fontana

Co-Founder & CEO

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Shantel Dyal

COO & Product Development

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Laura Rose

Head of Marketing

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Bryn Ferguson

Head of Social Strategy

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Cadby Kong

Head of Content

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Disti Larasari

Production Manager

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Cellia Haliwela

Fulfillment Manager

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Celine Rosalinda

Marketing Coordinator

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Desiree Mansing

Customer Support

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Sef Pajarillo

Customer Support

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Mayur Panchal

CFO

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